If you have been in the internet marketing business for any length of time you know that testing is extremely important but if done by hand could dominate your time. You could hire someone to do it for you or you could simply purchase split testing software.

It its most basic form split testing is the process of creating two sets of sales copy that are exactly the same, copy A and copy B. You then change one element of copy B and then promote both equally. You can then judge which is best by looking at the conversion results. You would continue this process endlessly to produce copy with the highest conversion rate.

Technology has come to your rescue with split testing software. You can now set up dynamic copy that changes with each new visitor and gives you the results in hard numbered facts. Split testing software saves time by testing many elements of your copy simultaneously and thus saves money as well.

When you are shopping for split testing software do not just grab the first product that catches you eye. There are a few things that you need to consider when deciding which product is right for you. Here are a few things that you should consider before making a purchase.

1.) Ease of Use

You are making a purchase of split testing software to save time. If you have to spend a lengthy period of time just learning how to use the software are you actually saving time? We are all used to a windows or Mac based interface so would it not be prudent to purchase split testing software that uses a GUI that you are familiar with?

2.) Installation

Not everyone is adept at installing scripts or managing databases. If you are like me and have trouble with it then you need to look for a package that offers free or at least low cost installation. That will be one more worry off of your mind.

3.) Speed

Is it does its job split testing software can cause the load on your website to increase and thus slow the loading of your pages. Look for a package that is very fast and has minimal impact on load speed. PHP and mySQL based packages tend to be quite fast and it would be my suggestion that you go with one of them.

4.) Flash n Dash vs. Functionality

The cost of split testing software varies widely but do not be discouraged. While some of the more expensive versions have flashy graphs and offer more reports than you could possibly use you are going to pay for these bells and whistles. The most expensive is not always the best when it comes to split testing software. You have to balance functionality and features.

If you are looking for a great split testing software package do a Google search for something called Conversion Chicken. It should be hitting the market any day now and definitely gives you the most testing bang for your testing buck.

5.) It must be Seamless

One of the most important things that you need to look for in split testing software is how invisible it is to your customers. It must be cookie enabled to ensure that should a customer look at your sales page, decide not to buy, but visit again later they are presented with the same page that they viewed originally.

We all know that to succeed in business we must continually test copy and what could be better than a product that automates the process for you. Think of the hours that you will save with no need to create multiple pages. The time that you save can be used to promote your products or even develop new ones. Split testing software saves money, saves time, and makes your life easier, how can you go wrong?

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Split Testing Software – How to Choose The Perfect Product

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 If this sounds like you then fear not the answer to testing efficiently and almost effortlessly is split testing software. If you are not already using split testing software here are X reasons that you should be.

1.) Saves Time and Money

 It seems that there are never enough hours in the day for a hard working internet professional. Split testing software will automate the testing process that demands so much time and as we all know time is money.

2.) Improved Conversion Rate

 Stay on top of the trends and ebb and flow of the internet. With a fully optimized sales page you will see conversion rate improve dramatically. 

How many visitors does your sales page get per day? What is your current conversion rate? Imagine is you could add just 1% to your current rate. That really does not sound like much does it? It is much more than you think. Take a look at this example.

 Suppose you get 500 visitors per day and have a conversion rate of 1%. The average sale comes to $25. At your current conversion rate you are earning about $45,000 per year. Now if you could grow your conversion rate by just 1% your income would zoom up to over $90,000. One percent does not sound like much but you can see for yourself. Would and extra $45,000 help your out?

3.) Easy to Install

 Most of the split testing software on the market is easy to install and many companies offer free or low cost installation services to those who wish it. Your split testing campaign can be online and running in a matter of minutes.

4.) Ease of Use

 The vast majority of this automated software is quite easy to use and many present the user with a familiar windows type of environment. If you can upload a simple webpage then you already have enough expertise to use split testing software

5.) Test Multiple Variables 

Gone are the days of laboriously changing one element at a time. With split testing software you can test as many elements of your sales page as you like all at the same time.

 Split testing software is one of the best time and money savers to come along for the internet professional in quite some time. Not only is it easy to install and use, it will improve your conversion rate dramatically and let you test many variables all at once. If you truly want to stay on top of the market and rake in the money then why are you not using split testing software?

Don't Miss Out On My FREE Report - Increase Your Sales By Over 214% In Under 24 Hours! Stop Losing Sales! To An Un-Optimized Sales Page - Join 327 Others Who Have Increased Their Sales By An Average Of 78%

Split Testing Software is Both a Time and Money Saver

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